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Golden Brown Sweetener 
Golden Brown Sweetener
From $13.90SweetNZ
Golden Brown Sweetener
300gmFrom $13.90 -
MCT Oil Brain Power 
MCT Oil Brain Power
From $23.40Melrose
MCT Oil Brain Power
250mlFrom $23.40 -
L-Methionine 500mg 
BONUSL-Methionine 500mg
$29.90Solgar
L-Methionine 500mg
30 vegecaps$29.90 -
Fresh Cream Deodorant - Coconut Cream 
Fresh Cream Deodorant - Coconut Cream
$11.20MooGoo
Fresh Cream Deodorant - Coconut Cream
60ml$11.20 -
GO Vir-Defence Extra + Ester C 
GO Vir-Defence Extra + Ester C
From $23.60GO Healthy
GO Vir-Defence Extra + Ester C
30 vege capsulesFrom $23.60 -
Pine Needle Natural Protector 
Pine Needle Natural Protector
$20.80Pro-life
Pine Needle Natural Protector
60 vege capsules$20.80 -
Super Greens + Probiotics
Super Greens + Probiotics
$39.30LifeStream
Super Greens + Probiotics
120gm$39.30 -
Good Macaroons - Vanilla & Almond 
Good Macaroons - Vanilla & Almond
$12.00Little Bird Organics
Good Macaroons - Vanilla & Almond
125gm$12.00 -
Sweet Dreams Blend
Sweet Dreams Blend
$19.90The Keepers Apothecary
Sweet Dreams Blend
400gm$19.90 -
Nicely Spicy Essential Oil Blend
SaleBONUSNicely Spicy Essential Oil Blend
$22.40$20.90Dolphin Clinic
Nicely Spicy Essential Oil Blend
10ml$20.90$22.40 -
Probiotics for 50+ Years
Probiotics for 50+ Years
$49.60Inner Health
Probiotics for 50+ Years
40 capsules$49.60 -
AHA Resurfacing Serum
BONUSAHA Resurfacing Serum
$54.20Trilogy
AHA Resurfacing Serum
30ml$54.20 -
Protect Manuka & Kawakawa Blended Tea
Protect Manuka & Kawakawa Blended Tea
From $20.70OKU NZ
Protect Manuka & Kawakawa Blended Tea
15 Tea BagsFrom $20.70 -
Keto Electrolytes - Lemonade 
Keto Electrolytes - Lemonade
$34.90Locako
Keto Electrolytes - Lemonade
90gm$34.90 -
Natural Deodorant - Rose & Jasmine
Natural Deodorant - Rose & Jasmine
$17.90raw nature
Natural Deodorant - Rose & Jasmine
50g$17.90 -
Maca Root
Maca Root
$39.40Gaia Herbs
Maca Root
60 capsules$39.40 -
TS II
TS II
$39.20Nature's Sunshine
TS II
100 capsules$39.20 -
Tea Tree Blemish Stick 
Tea Tree Blemish Stick
$15.60Thursday Plantation
Tea Tree Blemish Stick
7ml$15.60 -
Marine Collagen Shots
SaleBONUSMarine Collagen Shots
$63.10$48.90Radiance
Marine Collagen Shots
10x shots$48.90$63.10 -
Loose Powder
Loose Powder
$65.20Dr Hauschka
Loose Powder
12gm$65.20 -
Performance Coffee - The OG 
Performance Coffee - The OG
From $24.90Beforeyouspeak
Performance Coffee - The OG
30 SachetsFrom $24.90 -
Noni Juice 
Noni Juice
$29.90Vita-Fit
Noni Juice
500ml$29.90 -
Daily Spritzer Flea + Freshen 
SaleDaily Spritzer Flea + Freshen
$23.20$20.40WashBar
Daily Spritzer Flea + Freshen
250ml$20.40$23.20
What does Artificial Colour Free mean for health & wellness products?
The appeal of colourful food seems to capture our attention, but unfortunately, these colours aren’t always derived from the beautiful natural hues of fresh fruit and vegetables.
Artificial colours can be a common ingredient in processed foods and surprisingly can even feature in supplements. While some countries have restrictions on the types of artificial colours added into consumable products, New Zealand hasn’t restricted the use of artificial colours. The effects of these additives in sensitive individuals can include hyperactivity in children, skin sensitivities and digestive complaints, among other things.
What isn’t so well understood is how these colours are manufactured, which can be from a variety of sources, from fossil fuel sourced to insects. Luckily the use of artificial colours must be on the food labels and so with some education, it is easy to spot these additives, they can be listed as a colour or as a number. For example, E102, Tartrazine, the bright yellow colour. However, they don’t have to be listed on supplement labels.
Often supplements that are ‘free from artificial colours’ contain natural colours that are food based and provide additions of their own specific phytonutrients to the products even if it is in small quantities. Think antioxidants; these are abundant because of the vibrant colours of wholefoods. Beetroot extract, purple carrot powder, black carrot powder, turmeric and Maqui berry concentrate are some natural colours that are used in many Children’s multi vitamins and other supplements to improve their colour.
