Artificial Colour Free
(3708 products)Artificial Colour Free
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Toothpaste - Strawberry with Fluoride
Toothpaste - Strawberry with Fluoride
$12.90Solid
Toothpaste - Strawberry with Fluoride
95g$12.90 -
Magnesium Glycinate+ High Strength Powder Berry
Magnesium Glycinate+ High Strength Powder Berry
From $41.90Nutra-Life
Magnesium Glycinate+ High Strength Powder Berry
180gmFrom $41.90 -
Rhus Tox. 30c
Rhus Tox. 30c
$25.10Weleda
Rhus Tox. 30c
100 tablets$25.10 -
82% Super Dark Chocolate
82% Super Dark Chocolate
$10.40Bennetto
82% Super Dark Chocolate
80gm$10.40 -
Natural Dog Soap Bar
Natural Dog Soap Bar
$7.80Clean Earth Soap
Natural Dog Soap Bar
85gm$7.80 -
Quinoa Pro NPNF Colour Protect Shampoo & Conditioner Travel Set
SaleQuinoa Pro NPNF Colour Protect Shampoo & Conditioner Travel Set
$20.20$19.10Holistic Hair
Quinoa Pro NPNF Colour Protect Shampoo & Conditioner Travel Set
2 x 50ml$19.10$20.20 -
Gelsemium
Gelsemium
$22.60Naturo Pharm
Gelsemium
130 Tablets$22.60 -
Hydration+ Toning Mist
Hydration+ Toning Mist
$13.90Essano
Hydration+ Toning Mist
120ml$13.90 -
Fibretone Powder
Fibretone Powder
$49.30Cabot Health
Fibretone Powder
200gm$49.30 -
Gel Lotion
Gel Lotion
$27.80Hope's Relief
Gel Lotion
110gm$27.80 -
Circulate Kawakawa & Hawthorn Heart Tea
Circulate Kawakawa & Hawthorn Heart Tea
From $20.70OKU NZ
Circulate Kawakawa & Hawthorn Heart Tea
15 tea bagsFrom $20.70 -
Performance Coffee - Caramel
Performance Coffee - Caramel
From $24.90Beforeyouspeak
Performance Coffee - Caramel
30 SachetsFrom $24.90 -
Mood Boost
Mood Boost
$59.50Wild Dispensary
Mood Boost
200ml$59.50 -
Keto Electrolytes - Raspberry
Keto Electrolytes - Raspberry
$34.90Locako
Keto Electrolytes - Raspberry
90gm$34.90 -
Organic Lip Balm - Licorice
Organic Lip Balm - Licorice
$9.20Hurraw
Organic Lip Balm - Licorice
4.8g$9.20 -
Sleep & Mood
Sleep & Mood
From $45.90BePure
Sleep & Mood
60 vege capsulesFrom $45.90 -
Pro Flora Care
SalePro Flora Care
$28.30$26.60Good Health
Pro Flora Care
30 vege capsules$26.60$28.30 -
Conditioner
Conditioner
$25.20Manuka Biotic
Conditioner
300ml$25.20 -
B Complex Supreme
B Complex Supreme
From $16.90Healtheries
B Complex Supreme
120 tabletsFrom $16.90 -
Home Compostable Poop Bags
Home Compostable Poop Bags
$11.50Ecopack
Home Compostable Poop Bags
60 bags$11.50 -
I AM CALM Pulse Point Oil
I AM CALM Pulse Point Oil
$35.90Plant Potions
I AM CALM Pulse Point Oil
10ml$35.90 -
Organic Blackcurrant Immunity Shots
Organic Blackcurrant Immunity Shots
$17.90Daily Good
Organic Blackcurrant Immunity Shots
350ml$17.90 -
Curcumin Gummies
SaleBONUSCurcumin Gummies
$74.40$68.40Nordic Naturals
Curcumin Gummies
60 gummies$68.40$74.40
What does Artificial Colour Free mean for health & wellness products?
The appeal of colourful food seems to capture our attention, but unfortunately, these colours aren’t always derived from the beautiful natural hues of fresh fruit and vegetables.
Artificial colours can be a common ingredient in processed foods and surprisingly can even feature in supplements. While some countries have restrictions on the types of artificial colours added into consumable products, New Zealand hasn’t restricted the use of artificial colours. The effects of these additives in sensitive individuals can include hyperactivity in children, skin sensitivities and digestive complaints, among other things.
What isn’t so well understood is how these colours are manufactured, which can be from a variety of sources, from fossil fuel sourced to insects. Luckily the use of artificial colours must be on the food labels and so with some education, it is easy to spot these additives, they can be listed as a colour or as a number. For example, E102, Tartrazine, the bright yellow colour. However, they don’t have to be listed on supplement labels.
Often supplements that are ‘free from artificial colours’ contain natural colours that are food based and provide additions of their own specific phytonutrients to the products even if it is in small quantities. Think antioxidants; these are abundant because of the vibrant colours of wholefoods. Beetroot extract, purple carrot powder, black carrot powder, turmeric and Maqui berry concentrate are some natural colours that are used in many Children’s multi vitamins and other supplements to improve their colour.