Australian naturopath Hannah Jones founded Hanami in 2016 after discovering that very few cosmetic products were cruelty-free, vegan-friendly, and free from potentially harmful chemicals. Determined to create safer alternatives, she developed a brand that combines conscious beauty with performance.

10-free, non-toxic formulas

Hanami nail polish is 10-free, meaning it contains none of the common toxic ingredients found in conventional polishes. The formula excludes dibutyl phthalate, TPHP, toluene, xylene, ethyl tosylamide, camphor, formaldehyde, formaldehyde resin, parabens and tert-butyl hydroperoxide. This cleaner approach supports nail health while reducing exposure to harmful chemicals.

Vegan, cruelty-free & eco-conscious

All Hanami products are certified vegan and cruelty-free, aligning with the brand’s commitment to ethical beauty. The polishes are also Wudu-friendly, water-permeable and breathable, allowing nails to maintain strength and flexibility while enjoying vibrant colour.

• 10-free, non-toxic nail polish for healthier nails
• Certified vegan, cruelty-free and Wudu-friendly
• Breathable, eco-conscious formulas that combine style with responsibility

Frequently asked questions

What does 10-free mean?

It means the polish is free from 10 common toxic ingredients including toluene, formaldehyde and parabens.

Are Hanami polishes vegan and cruelty-free?

Yes. All polishes are certified vegan and cruelty-free.

Can Hanami polish be worn safely long-term?

Yes. The breathable, water-permeable formulas are designed to maintain nail health with repeated use.