Artificial Colour Free

(3706 products)
Cinnamon Cacao with Cordyceps & Lions Mane Mushroom
Wildwood

cinnamon cacao with cordyceps & lions mane mushroom

Regular price From $26.50
Regular price Sale price From $26.50
Almond & Dark Chocolate Snacking Clusters
Pure Delish

almond & dark chocolate snacking clusters

Regular price $9.90
Regular price Sale price $9.90
Organic Natural Sea Salt & Kelp
Claridges Botanicals

organic natural sea salt & kelp

Regular price $11.90
Regular price Sale price $11.90
Rash Relief Cream
Weleda

rash relief cream

Regular price $24.30
Regular price $25.30 Sale price $24.30
Vitamin C 650mg
Harker Herbals

vitamin c 650mg

Regular price $47.50
Regular price Sale price $47.50
Neuro Nutrients
Solgar

neuro nutrients

Regular price From $26.90
Regular price Sale price From $26.90
Kids Good Stuff - Rich Chocolate
Nuzest

kids good stuff

Regular price $47.80
Regular price Sale price $47.80
MagSorb - Magnesium Oil
NTS Health

magsorb

Regular price From $56.90
Regular price Sale price From $56.90
Turmeric Formula
Organic India

turmeric formula

Regular price $40.00
Regular price Sale price $40.00
Activated Charcoal 260mg
Radiance

activated charcoal 260mg

Regular price $17.40
Regular price $22.50 Sale price $17.40
Maca Gold 550mg capsules
Maca Gold

maca gold 550mg capsules

Regular price $56.60
Regular price Sale price $56.60
Benfotiamine 300
Doctor's Best

benfotiamine 300

Regular price $56.60
Regular price Sale price $56.60
Bone Broth Body Glue Lemon & Herb
Gevity

bone broth body glue lemon & herb

Regular price From $24.80
Regular price Sale price From $24.80
Signature Facial Moisturiser
Sukin

signature facial moisturiser

Regular price $17.30
Regular price Sale price $17.30
Ashwagandha 3000 High Dose
Me Today

ashwagandha 3000 high dose

Regular price From $35.00
Regular price Sale price From $35.00
Moringa
Organic India

moringa

Regular price $36.30
Regular price Sale price $36.30
Boron Bone, Joint & Hormonal Health
Radiance

boron bone, joint & hormonal health

Regular price $26.20
Regular price $33.70 Sale price $26.20
Omega Woman - EPO Blend
Nordic Naturals

omega woman

Regular price $68.80
Regular price $75.30 Sale price $68.80
Folic Acid
Pro-life

folic acid

Regular price $13.80
Regular price Sale price $13.80
Kids Calcium + D3 Gummies
Radiance

kids calcium + d3 gummies

Regular price $15.70
Regular price $20.20 Sale price $15.70
Boron 3mg
NOW foods

boron 3mg

Regular price $35.40
Regular price Sale price $35.40
Go Evening Primrose Oil 1,000mg
GO Healthy

go evening primrose oil 1,000mg

Regular price $58.10
Regular price Sale price $58.10
Good Vita-B12
The Good Vitamin Co. Ltd

good vita-b12

Regular price $24.70
Regular price Sale price $24.70
Magnesium Sleep Switch
LifeStream

magnesium sleep switch

Regular price $30.60
Regular price Sale price $30.60
Kawakawa Repair
Frankie Apothecary

kawakawa repair

Regular price From $37.50
Regular price Sale price From $37.50
Coconut Body Milk
Eco By Sonya

coconut body milk

Regular price $39.90
Regular price Sale price $39.90
Kids Good Magnesium Calm Down
The Good Vitamin Co. Ltd

kids good magnesium calm down

Regular price $24.30
Regular price Sale price $24.30
Cook Island Organic Noni Juice
Noni

cook island organic noni juice

Regular price $23.20
Regular price Sale price $23.20
Organic Cotton Tampons with Applicator
Natracare

organic cotton tampons with applicator

Regular price $12.20
Regular price Sale price $12.20
Vitamin B12 Drops
Radiance

vitamin b12 drops

Regular price $22.30
Regular price $28.80 Sale price $22.30
Natural Acne Cream
BioHoney

natural acne cream

Regular price $24.10
Regular price Sale price $24.10
Zinc Complex
Radiance

zinc complex

Regular price $24.40
Regular price $31.50 Sale price $24.40
Plant Gel Toothpaste
Weleda

plant gel toothpaste

Regular price $13.20
Regular price Sale price $13.20
Moisture Cream for Men
Weleda

moisture cream for men

Regular price $17.60
Regular price Sale price $17.60

Artificial Colour Free

Free from dyes made from petroleum by-products.

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  • Dental Floss Refill - Extra Strong Bamboo Charcoal

    Dental Floss Refill - Extra Strong Bamboo Charcoal

    $10.70

    24 reviews

    Solid

    Dental Floss Refill - Extra Strong Bamboo Charcoal

    2x 30m rolls, black
    $10.70
  • Kids Iron Gummies

    Kids Iron Gummies

    $20.20 $15.70

    6 reviews

    Radiance

    Kids Iron Gummies

    40 gummies
    $15.70 $20.20
  • Ageless Beauty

    Ageless Beauty

    $68.40 $53.10

    76 reviews

    Radiance

    Ageless Beauty

    60 vegecaps
    $53.10 $68.40
  • Sensitive Shampoo

    Sensitive Shampoo

    From $32.40

    29 reviews

    Holistic Hair

    Sensitive Shampoo

    250ml
    From $32.40
  • Women's Health Bladder Support

    Women's Health Bladder Support

    $39.60

    56 reviews

    Clinicians

    Women's Health Bladder Support

    50gm
    $39.60
  • Inner Health Plus

    Inner Health Plus

    From $34.60

    62 reviews

    Inner Health

    Inner Health Plus

    30 capsules
    From $34.60
  • Omega-3 Purified Fish Oil - liquid

    Omega-3 Purified Fish Oil - liquid

    From $58.10 From $63.30

    39 reviews

    Nordic Naturals

    Omega-3 Purified Fish Oil - liquid

    237ml lemon
    From $58.10 From $63.30
  • Rhodiola Root Extract

    Rhodiola Root Extract

    $57.80

    18 reviews

    Solgar

    Rhodiola Root Extract

    60 capsules
    $57.80
  • Apple Cider Vinegar Soft Chews

    Apple Cider Vinegar Soft Chews

    From $25.00 From $26.40

    31 reviews

    The Good Vitamin Co. Ltd

    Apple Cider Vinegar Soft Chews

    160 chewables
    From $25.00 From $26.40
  • Complete Omega

    Complete Omega

    From $43.20 From $47.10

    8 reviews

    Nordic Naturals

    Complete Omega

    120 softgels
    From $43.20 From $47.10
  • Nerve & Skin Rescue Oil

    Nerve & Skin Rescue Oil

    $28.60

    48 reviews

    artemis

    Nerve & Skin Rescue Oil

    50ml
    $28.60
  • Evening Primrose Oil 1000mg - Omega 6 Essential

    Evening Primrose Oil 1000mg - Omega 6 Essential

    $23.80

    10 reviews

    Clinicians

    Evening Primrose Oil 1000mg - Omega 6 Essential

    90 capsules
    $23.80
  • PMS Peace

    PMS Peace

    $34.90

    48 reviews

    BioBalance

    PMS Peace

    60 capsules
    $34.90
  • Lime + Bergamot Natural Deodorant

    Lime + Bergamot Natural Deodorant

    $14.20

    31 reviews

    slo

    Lime + Bergamot Natural Deodorant

    55gm
    $14.20
  • Extra C Zingles

    Extra C Zingles

    $22.30

    21 reviews

    Ethical Nutrients

    Extra C Zingles

    Berry 50 tablets
    $22.30
  • Organic Lions Mane

    Organic Lions Mane

    $41.20

    21 reviews

    Misty Day Plant Potions

    Organic Lions Mane

    60gm
    $41.20
  • Inner Health Plus - Dairy Free

    Inner Health Plus - Dairy Free

    From $34.60

    59 reviews

    Inner Health

    Inner Health Plus - Dairy Free

    30 capsules
    From $34.60
  • Signature Cream Cleanser

    Signature Cream Cleanser

    $17.30

    125 reviews

    Sukin

    Signature Cream Cleanser

    125ml
    $17.30
  • Haemorrhoidal Ointment

    Haemorrhoidal Ointment

    $32.90 $30.00

    43 reviews

    Weleda

    Haemorrhoidal Ointment

    36ml
    $30.00 $32.90
  • Mussel 6000

    Mussel 6000

    From $38.40 From $40.70

    36 reviews

    Good Health

    Mussel 6000

    100 capsules
    From $38.40 From $40.70
  • Super Fruit Hydrator

    Super Fruit Hydrator

    $44.90

    22 reviews

    Eco By Sonya

    Super Fruit Hydrator

    60ml
    $44.90
  • Ratanhia Toothpaste

    Ratanhia Toothpaste

    $14.80

    39 reviews

    Weleda

    Ratanhia Toothpaste

    75ml
    $14.80
  • Face Tan Water

    Face Tan Water

    $44.90

    26 reviews

    Eco Tan

    Face Tan Water

    100ml
    $44.90

What does Artificial Colour Free mean for health & wellness products? 

The appeal of colourful food seems to capture our attention, but unfortunately, these colours aren’t always derived from the beautiful natural hues of fresh fruit and vegetables.

Artificial colours can be a common ingredient in processed foods and surprisingly can even feature in supplements. While some countries have restrictions on the types of artificial colours added into consumable products, New Zealand hasn’t restricted the use of artificial colours. The effects of these additives in sensitive individuals can include hyperactivity in children, skin sensitivities and digestive complaints, among other things.

What isn’t so well understood is how these colours are manufactured, which can be from a variety of sources, from fossil fuel sourced to insects. Luckily the use of artificial colours must be on the food labels and so with some education, it is easy to spot these additives, they can be listed as a colour or as a number. For example, E102, Tartrazine, the bright yellow colour. However, they don’t have to be listed on supplement labels.

Often supplements that are ‘free from artificial colours’ contain natural colours that are food based and provide additions of their own specific phytonutrients to the products even if it is in small quantities. Think antioxidants; these are abundant because of the vibrant colours of wholefoods. Beetroot extract, purple carrot powder, black carrot powder, turmeric and Maqui berry concentrate are some natural colours that are used in many Children’s multi vitamins and other supplements to improve their colour.